American

Americana: national reference in the stationery sector

Sustained growth and customer focus

Today, Americana is one of the largest stationery stores in the country , the result of a path of sustainable growth, based on three fundamental pillars: excellent service, customer focus and the dedication of a team of employees who make its continued success possible.
 

National distributor and multi-sector partner

Operating as a retailer, wholesaler and distributor , Americana supplies stationery stores, toy stores, fine arts stores, DIY stores and companies from different sectors and sizes. It also provides goods and services to public entities, such as schools and municipalities, ensuring a comprehensive and reliable service.
 

New website developed with Fullscreen's Studio CMS

Digital solution adapted to Americana's scale

With the aim of modernizing its online presence, Americana entrusted Fullscreen with the development of the new institutional website, which now reflects the dynamism and dimension of the brand.

The solution was built on Studio CMS , Fullscreen's proprietary content management platform, recognized for its:

• Flexibility in UI/UX
• Simple and responsive content management
• Focus on technical and strategic SEO
• Total autonomy for updates

 

An optimized experience for any user

Intuitive design and multi-device navigation

Americana's new website was designed with a modern and responsive layout , capable of offering a fluid experience on multiple devices . Videos and visual elements reinforce the institutional identity and communicate the scope of the offer clearly.
 

Robust SEO strategy and optimized content

The website structure was designed to maximize search engine performance , boosting Americana's digital positioning and reinforcing its role as an industry leader. All content is available in Portuguese , enabling effective communication with its target audience.